Number of page: 336
Publisher: Crown Publishing Group
Category: Business & Economics
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs – in companies of all sizes – a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.
- Rachelle Ann Escobido
not yet read but from some people who endorse it was priceless
- Nick DeLozier
- kayode dagbo
Very encouraging and educational The lean startup lightens up the black box of entrepaneurial success and failure. Not only do you learn about how to make a viable startup through tested and quantifiable means, but also about business in general.
- Giorgio Enrietto
Great world Simply inspiring with a concrete method and way of approaching business. Read it, if you haven’t done yet!
- Rizky Purba
Great Book If you want to build a startup, you can start from here. This book will change your way of thinking. Recommended book for beginners.
Great for startups and innovators Great book to look at innovation and accelerating the learning with your organization or your new organization.
- Hung Son Pham
Book is excellent but .. Chapter 8: Pivot – there are some missing pages so I have to buy a Kindle version 🙁
- Joshua Kugler
Improve your business’s innovation cycle. Excellent book. Lots of examples and practical advice.
- Ugo Briasco
Inspirational book, not only for entrepreneurs but for everyone who wants to bring innovation in his/her job