Books in category Business & Economics – Customer Relations

  • Chief Customer Officer

    Chief Customer Officer
    Jeanne Bliss

    This book provides leaders the tools and information they need to overcome organizational inertia and deliver a meaningful customer experience.

  • Summary Clued In

    Summary: Clued In
    BusinessNews Publishing

    Complete summary of Lewis Carbone's book: "Clued In: How to Keep Customers Coming Back Again and Again".

  • The Designful Company

    The Designful Company
    Marty Neumeier

    Those who are new to Marty Neumeier’s “whiteboard” series may want to ramp up with the first two books, THE BRAND GAP and ZAG. Both are easy reads.

  • Customer Knowledge Management

    Customer Knowledge Management
    Silvio Wilde

    The focus of this work is therefore on Knowledge Management and Customer Relationship Management. The theoretical part comprises several approaches to knowledge, its transfer and the barriers to be overcome when sharing knowledge.

  • The Truth About What Customers Want

    The Truth About What Customers Want
    Michael R. Solomon

    The truth about what customers really want, think, and feel The truth about keeping current customers happy—and loyal The truth about the newest trends and advances in consumer behavior Simply the best thinking THE TRUTH AND NOTHING BUT …

  • Entrepreneur Anthony Robbins

    Entrepreneur: Anthony Robbins
    Think Maverick, Winson Ng

    You’ll discover, maintain and grow any idea you have into your entrepreneur’s dream. * This is Tony’s guide when it comes to starting your own company and becoming the next Successful Entrepreneur!

  • Salesforce Service Cloud For Dummies

    Salesforce Service Cloud For Dummies
    Jon Paz, T. J. Kelley

    This book covers: Salesforce.com Service Cloud Basics Handling Customer Issues Improving Your Service Organization's Effectiveness Leveraging Your Organizational Knowledge Recognizing When It Takes a Community Measuring Contact Center …

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    Справочник рекламного агента. Все современные технологии продажи рекламных услуг
    Александр Назайкин

    В этой книге есть все, что нужно знать, чтобы эффективно продавать рекламные услуги: как проанализировать потребности …

  • Managing Knock Your Socks Off Service

    Managing Knock Your Socks Off Service
    Chip R. BELL, Ron ZEMKE

    This updated edition of Managing Knock Your Socks Off Service provides readers with up-to-the-minute advice on how they can create world-class service both in their operations and through their people, whether they work with customers face …

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    «Охота» на клиента. Продажи здесь и сейчас
    Владимир Якуба

    В данной книге автор представляет читателю практические технологии по работе с клиентами в области продаж – от подготовки до …

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