Books in category Business & Economics – Management Science

  • Geschichte Der Betriebswirtschaftslehre

    Geschichte Der Betriebswirtschaftslehre
    Klaus Brockhoff

    "Geschichte der Betriebswirtschaftslehre" richtet sich an Studenten und Dozenten der Betriebswirtschaftslehre, die sich fur die grundlegende Fragen des Faches interessieren.

  • Customer Satisfaction Evaluation

    Customer Satisfaction Evaluation
    Evangelos Grigoroudis, Yannis Siskos

    This important new work provides a comprehensive discussion of the customer satisfaction evaluation problem.

  • Innovative Change Management ICM

    Innovative Change Management (ICM)
    H. James Harrington

    This book unveils to the reader for the first time how ICM combines project change management, culture change management, and project management concepts to create an effective and innovative organization.

  • Portfoliomanagement

    Portfoliomanagement
    Enzo Mondello

    Das Lehrbuch deckt sowohl die Kapitalmarktmodelle als auch deren Anwendungen im Portfoliomanagement ab.

  • Salesforce Service Cloud For Dummies

    Salesforce Service Cloud For Dummies
    Jon Paz, T. J. Kelley

    This book covers: Salesforce.com Service Cloud Basics Handling Customer Issues Improving Your Service Organization's Effectiveness Leveraging Your Organizational Knowledge Recognizing When It Takes a Community Measuring Contact Center …

  • Business Mathematics and Statistics

    Business Mathematics and Statistics
    Andy Francis

    The sixth edition provides a thorough grounding in basic mathematical and statisical techniques for business students, and students on a professional course such as accounting.

  • Birth of the Chaordic Age

    Birth of the Chaordic Age
    Dee Hock, VISA International

    A inside look at the VISA corporation and the new chaordic business organization method, chaos and order combined, describes how this method works for VISA and how it is being put into practice all over the world. 75,000 first printing. $75 …

  • Vertrieb im IndustriegĂ tergeschĂ ft aus Anbietersicht

    Vertrieb im Industriegütergeschäft aus Anbietersicht
    Michael Weibel

    Michael Weibel untersucht den Vertrieb innerhalb des Produkt-, System-, Zuliefer- und Anlagengeschäfts und analysiert die Relevanz unterschiedlicher Themenfelder sowie deren Erfolgswirkung.

  • Advanced Social Media Marketing

    Advanced Social Media Marketing
    Tom Funk

    While this book will be accessible enough for someone implementing a social media program for the first time, it’s ambitious enough to benefit experienced SM hands who are looking for good ideas and techniques to push their online …

  • Ă konomische Organisation der Industrie

    Ă–konomische Organisation der Industrie
    Margit Meyer

    Die Autorin entwickelt ein umfassendes organisationstheoretisches Rahmenkonzept fĂĽr industrielle Netzwerke.

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